Fancy music-industry executive Lori Lambert adopted Louie, a Havenese puppy, in 2005. Like many entrepreneurial pet owners, she then entered the world of dog merchandise, where a four-legged friend can never have enough accoutrements to call his own. Unable to find anything for Louie that really got her own tongue wagging, Lori -- with friend Teri Hertz -- launched Psychedelic Fur, a line of apparel suited for the dog who knows he's a rock star.
Complete with an array of coats, tees, rain gear, and bandannas, Lori has managed to craft her goods with a clearly self-reflective "wild child" aesthetic. From tees that reference the Red Hot Chili Peppers to a shiny metallic slicker called the "David Bowowie," the goods at Psychedelic Fur undoubtedly will turn any breed of pooch into a rocker Spaniel.
Complete with an array of coats, tees, rain gear, and bandannas, Lori has managed to craft her goods with a clearly self-reflective "wild child" aesthetic. From tees that reference the Red Hot Chili Peppers to a shiny metallic slicker called the "David Bowowie," the goods at Psychedelic Fur undoubtedly will turn any breed of pooch into a rocker Spaniel.
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